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About Us

Purplebone was founded in 2010 by Julian Victoria and Jacob van Nieuwkoop. Our brand is all about people and their dogs. We believe that humans and dogs are two different entities which have a unique relationship. Our brand celebrates this magical friendship.

Our design and manufacturing programme is growing every year. We like bold statements; so vivid colour ranges, great quality and loads of fun are the inspiration behind our products.

Providing both pet and owner with exceptional customer service is very important to us. Whether you are shopping in our boutique, on-line or bringing your dog in for a grooming session we ensure to provide you and your pet a unique and friendly experience. We offer a no-quibble return policy and we also welcome any feedback you might have about our products, website or service.

If you have any comments or questions, please don’t hesitate to send us an e-mail at


The Purplebone Board


Sophia, Phoebe, Daisy, and Dora.

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